由于上海是 CSE 团队新的全球办公地点，您最初将成为 CSE 项目团队的成员，负责在上海枢纽建立该部门。在此职位上，您将与您的全球WTOV编辑团队和上海的同事密切合作，为CSE提供所有书面内容。从长远来看，您将领导中国广泛的CSE编辑项目，并在全球WTOV项目中发挥关键作用。
• 创建、管理和发布 CSE 书面内容
WTOV 负责在组织层面为乐高集团制定写作指南。在上海担任编辑经理一职的一个令人难以置信的令人兴奋和具有战略重要性的方面是，您将有机会将您的专业写作技巧带入挑战，进一步定义：我们用于吸引中国消费者的 e 语言。您将被要求进行研究，创新
Reporting to the Director of Writing and LEGO Tone of Voice who is based in the UK, the Editorial Manager in Shanghai will take the lead on developing CSE writing guidelines and delivering customer service content for consumers and shoppers in China. You’ll be part of a growing global editorial team, working with colleagues in Shanghai, Singapore, Europe and the US to play an essential role in delivering excellent written content.
• Leading editorial projects for CSE in China
As Shanghai is a new global location for the CSE team, you’ll initially be a member of the CSE project team that will be responsible for establishing the department in the Shanghai Hub. In this capacity, you’ll work closely with your global WTOV editorial team and Shanghai-based collegues to deliver all written content for CSE. In the longer-term, you’ll take the lead on a wide range of CSE editorial projects for China and play a key role in global WTOV projects.
• Creating, managing and publishing CSE written content
As well as leading those longer term strategic projects, as the Editorial Manager, you’ll also play an essential role in the day-to-day operations of CSE in Shanghai. You’ll work with the CSE Senior Operations Manager in Shanghai and other collegues to determine content needs for consumers in China and create text for a range of channels, working on text for email templates, digital content and knowledge base articles. Following out global processes, you’ll work independently to manage the development of content from creation through to publication.
• Developing style and tone of voice guidelines
WTOV is responsible for creating the writing guidelines for the LEGO Group at an organizational level. An incredibly exciting and strategically important aspect of the Editorial Manager role in Shanghai is that you will have the opportunity to bring your expert writing skills to the challenge of further defining the language we use to engage consumers in China. You’ll be asked to research, innovate an