Yesterday marked the 10th anniversary of Avatar, James Cameron's CGI blockbuster that held the record for the highest grossing film of all time until Avengers: End Game took the title during July of 2019.
昨天是詹姆斯·卡梅隆的CGI巨片《 阿凡达》发行十周年，该影片保持了有史以来票房最高的电影纪录，直到《 复仇者联盟：终局之战 》在2019年7月获得了冠军。
However, the culture at large is now not entirely sure what it was that propelled us to see Avatar en masse (it was still early into the Obama administration, perhaps we thought anything was possible, even successful original intellectual property at the box office). But, Cameron doesn't seem worried: he suspects that we'll go equally as wild about his upcoming sequels to the film. Which, yes, are still definitely happening.
Cameron still nitpicks whether or not End Game truly bested Avatar at the box office.
卡梅隆仍不愿承认《 复仇者联盟：终局之战 》超过了《阿凡达》。
"I don't want to sound snarky after I took the high road (by offering congratulations)," he told USA Today in a new interview. "But they beat us by one quarter of a percent. I did the math in my head while driving in this morning. I think accountants call that a rounding error."
Indeed, only about $7.8 million separates the two films' final grosses (End Game made $2.798 billion while Avatar made $2.789).
确实，两部影片最终票房仅有780万之差（《 复仇者联盟：终局之战 》获得27。98亿而《阿凡达》为27.89亿）
Furthermore, according to Box Office Mojo's estimates, once one takes inflation into account, Avatar actually sold more tickets (though, by those standards, both films would be bested by classics like Ben-Hur and the all-time champ Gone With The Wind).
此外，根据票房Mojo的估计，如果把通货膨胀算在内的话，《阿凡达》其实还超过了《 复仇者联盟：终局之战 》（当然如果这样算的话，这两部都会被《宾虚》《乱世佳人》这样的经典电影超越）。
Cameron is determined to take his all-time record back. He's going to re-release the original Avatar ahead of the sequels, and figures that will, at the very least, make up that pesky $7.8 million difference.
"I think it's a certainty," Cameron says in the interview. "But let's give Endgame their moment and let's celebrate that people are going to the movie theater."
“我认为这是毋庸置疑的，”卡梅隆在采访中说道，“但现在还是给《 复仇者联盟：终局之战 》点机会吧，祝贺《 复仇者联盟：终局之战 》票房大卖。”
Yes, hello, let's celebrate that.
Cameron maintains that he's not just re-releasing the film for the sake of taking back the crown, but rather to build up hype for the sequels. The first is still scheduled for release in December, 2021, and three more are expected in 2023, 2025, and 2027.
Mind you, Avatar 2 was originally scheduled to premiere in 2014, but Cameron insists the franchise is still on track. Filming of Avatar 2 actually wrapped back in 2018, and production of Avatar 4 is already underway.
In addition to returning stars Sam Worthington and Zoe Saldana, actors as varied as Edie Falco, Vin Diesel, Kate Winslet, Michelle Yeoh, and Oona Chaplin are expected to pop up at various points throughout the four new films. Sigourney Weaver is also expected to return to the series, albeit playing an entirely new character.
Cameron, however, makes no bets on whether or not Avatar 2 and the following sequels will someday end up earning even more than the original, but after more than a decade's wait, we should find out in 2021.